It’s better to have social media and not need it then to need social media and not have it

I know some people looking for jobs. Jobs that value people with good public communication skills and people with solid networks. I saw a married couple post on their Facebook status that they were starting the process of adopting a foreign child and were looking to raise money.

The people in both of these situations need a strong social media network to better accomplish their goals.

None of them have such a network.

I’ll add that I hate when people just game social media for personal gain, but this is not some fad, you need to get in the game.

Worry about ‘getting it’ later.